LOGIQUE explained.

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INTRODUCTION: Performance fabrics were originally developed for space suits. More recently micro fibres were engineered to help aid performance of the military forces and athletes. Developments in contemporary society is advancing at a faster rate than ever, people are constantly searching for new methods of improvement in every aspect of their lives. This has lead to the popularity of performance fabrics in the design market to increase comfort in everyday living.
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THEORY: My belief is that it is no longer valid to speak of "high end" or "low end" fashion. Contemporary fashion, like contemporary culture is all about the mix.
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MISSION: To combine performance wear, technology and glamour!
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8.03.2010

TRIALLED AND TESTED

Rider: Rollo Brooke
Location: Cervinia, April 2010

The first Men's jacket was put to the test,
The result was 100% approval!!
waterproof, windproof, easy to manouvre.
Happy days!